Strategic Online Marketing for Medical Aesthetics Businesses
Are you ready to take your Med Spa business to new heights?
A strong online presence is no longer optional – it's a necessity. Your potential clients are searching online for your services, and we will help them find you first.
At Roaring Fork Marketing, we understand the unique challenges you face, and we're here to guide you through the digital landscape with expertise and care. Our customized digital marketing solutions are designed to elevate your brand and drive meaningful connections.
Client Case Studies
Medical Aesthetics Business
Challenge
Tryst was the top esthetics business in its town of 25,000 residents, consistently ranking #1 in both Google Business listings and organic search results for keywords like "facial", "spray tan" and "spa in
Town Name". The owner made a strategic decision to expand her offerings to include medical aesthetics services.
Solution
Roaring Fork Marketing created an SEO strategy focused on getting the terms like "Botox®", "microneedling", and "Juvederm®" to rank in the top 3 Business and organic search results on Google.
- Updated all the webpage titles, descriptions and H1 headings to optimize for search
- Built out the Google Business Profile and created content for GBP posts.
- Updated business details on 50 different directories to create more online authority
Results
In less than 4 weeks, Tryst's rankings for "Juvederm®" and "Botox®" went from nonexistent to:
- #2 organic search result and #3 Google Business listing for "Juvederm®"
- #3 organic search result and #5 Google Business listing for "Botox®"
Medical Aesthetics Business
Challenge
This Med Spa client was struggling to generate leads to their high-end clinic.
Solution
We developed a local campaign that revolved around content development, on-site technical optimization, and Google Business Profile (GBP) management.
- Optimized the GBP and created a posting content calendar
- Created and updated directory citations
- Created new content for the website
- Technical SEO: Foundational work and product schema
- Conversion Rate Optimization
Results
- 5 keywords went from nonexistent to Top 3 organic search result in Google
- Phone calls and click-throughs for directions increased 75% and 64% respectively year-over-year
Keyword Rankings
Year-Over-Year Conversion Results
Client Testimonials
How Digital Marketing Can Benefit
Your Fitness Business
Build Trust
Well-optimized online profiles and websites with valuable content helps establish your business as a reliable choice.
Targeted Traffic
Our SEO strategies focus on local keywords, ensuring that you attract customers actively looking for your services in your area..
Increased Visibility
When your website ranks higher in search results, it's more likely to be seen by customers in need of your services.
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10 Liberty Rd, Hingham, MA 02043, https://roaringforkmarketing.com/